Apple may make what it says is the “world’s most popular headphone” — the — but lest anyone forget, it’s the owner of another headphone company, Beats, which will have its own true wireless competitor hitting the market shortly. A cord-free version of the Beats wireless sports earphones will be announced in April, according to a person close to the retail channel who has previously provided credible information to CNET.
We’ve seen this game plan before. After Apple released the AirPods in the fall of 2016, Beats also announced new headphones, including the , which incorporated Apple’s latest headphone chip, the W1.
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